There is no future in doing things the way we always have. Challenging convention is the hallmark of a progressive organisation and it is absolutely crucial to survive in business. In the words of Leon C. Megginson; “It is not the strongest species that survive, nor the most intelligent, but the ones most responsive to change”.
It’s a fact that change can be hard. From identifying what needs to change, to getting everyone on board with a new concept or way of working.So, why go through all the effort?
It’s sink or swim in the business world. If a business bobs along without changing it will eventually sink. Alternatively, if it works hard to keep up with competitors and even stay one step ahead of the competition, it will swim.
Take Blockbuster for example, at its peak it had over 9,000 stores. But as competitors like Netflix came in to the market it failed to keep up with innovative ways to distribute movies. Blockbuster failed to change and it well and truly sunk.
In order to innovate and improve your business it is important to challenge the status quo. Finding smart solutions and transforming the way you do things can lead to both time and cost-savings, plus a better product or service for your clients.
Dedicate some time to get your team together and consider where the business can challenge the status quo, what can you change for the better? No matter how big or small, all ideas are valuable. From considering how day-to-day activities are carried out and where these can be stream lined, to researching what your competitor’s newest product or service is, this is all valuable information. Take all the ideas you and your team come up with and create an action plan which encapsulates how you intend to implement these changes. Don’t be afraid to think outside the box to challenge the status quo, some of the most successful companies such as Apple and Dyson created their success by doing just that.
Still struggling where to start? A good question to ask yourself is ‘why do we do things this way?’, if the answer is ‘because that’s the way we’ve always done it’, that’s not good enough! Every activity should hold value for the business, so streamline where possible.There is no need to reinvent the wheel, not all changes have to be ground-breaking. After all, the smaller changes can act as stepping stones to get you to achieve the bigger milestones.
Encourage employees to proactively think about their day-to-day activities and what they can change for the better. Ensure that they are rewarded for their innovative thinking, it will encourage others to follow suit and help to develop a culture of challenging the status quo!
To survive in business one thing is for certain, change is inevitable. In today’s fast-paced environment it is important to revisit your action plan for challenging the status quo regularly to ensure you are staying ahead of your competitors and continue to thrive as a business.
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