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The Challenge

London Neuroscience Academy was established in 2016, and 2xN has been involved since its inception. Charged with building an identity as a medical education company from scratch – including a programme of lectures, seminars and conferences – 2xN oversaw LNA’s journey from idea to reality.

The Strategy

2xN began at the beginning, crafting an identity for LNA via event programming, careful messaging and brand building. From the organisation’s website to its course offering, the academy’s social media accounts to its mission statement, 2xN used every tool at our disposal to tell a clear, compelling story about a dynamic new character.

The Results

London Neuroscience Academy is now recognised as a world-class medical education company, holding global conferences as well as sought-after seminars, lectures, workshops and more in the heart of London. LNA’s reputation is cemented by consistency, and 2xN’s comprehensive identity workshopping has clarified the academy’s position as leaders in their field.

Testimonial from the Client